3 Chirpy Ways To Make Client Relationships During Holiday Season

Softuvo Insider
2 min readDec 31, 2021

Hey all, it’s that time of the year again! The chilly winter winds, the holiday fun, festive feels have all taken over us. While it is a perfect time to enjoy the holiday mood, it is also a perfect opportunity to enhance the client relationship. Yes, you read it right! A little effort in communicating with your clients during this holiday season will surely payout well later.

Think about your clients? What are they doing right now? What do they really care about? Well, the reality is that at this moment, their family and loved ones are on top of their priority list, and not you! Ouch.. it hurts, doesn’t it? But, it is what it is! Holidays are personal time, and most people turn off their business minds and spend quality time with their loved ones. However, from a business point of view, your clients are a part of your family, so ensuring regular communication with them is of utmost importance, especially during this time.

So, here is the list of a few recommendations that will help you in maintaining a seamless client relationship during the holiday season. Let’s find the details.

Keep It Short And Personal

Sending business emails to our clients is in the routine list, but swap those mails with something personal and short holiday wishes. Draft this mail with a greeting for them and their loved ones. When they’ll see this mail it will let them know that they are important to you and bring an instant smile to their face.

Give Exciting Offers

If you already have a great relationship with the client then it’s time to strengthen that bond. Share with them a special offer that is custom curated for them. It will instantly draw their attention and let them know that you value the bond you share. These offers can be discount offers, 1+1 offers, and more to grab their attention. They’ll surely love this one!

Don’t Seek For Return Mails

The point of holiday emails is not to make long conversations it’s just to make engagements. You know your client is busy with their families, so expecting replies to emails is not the right approach. Understand that they are busy! When they’ll return back to work, they’ll surely revert you to a happy mood.

Wrapping Up!

The golden rule is to frame texts or emails that you expect to read. Keep these mails crisp, short, and personal (keeping the professional aspect aside). Try these tips and rock-solid your relationships with the client. Happy New Year y’all!!

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